TRACOM Recognized as 2024 Top 20 Assessment and Evaluation Company

We are proud to announce TRACOM has been selected as a 2024 Top 20 Assessment and Evaluation Company by Training Industry. This is the seventh consecutive year that TRACOM has made the list and we greatly appreciate the recognition and support from Training Industry. We are honored to be included on this list of 20 of the best providers of assessments and evaluations.

Another Black Friday Has Come and Gone. How Do You Feel?

Black Friday, the annual rite of “shopping therapy” happened last week and in the United States the numbers were strong. According to Mastercard SpendingPulse, U.S. in-store and online retail sales over the Thanksgiving weekend were up 3.4% over last year.  Retail experts attribute the growth to a consumer sense of easing inflation, the looming threat of potential tariffs and heavy retail discounting.  And they project sales to continue strong through the entire holiday shopping season.   

The Soft Skills Gap: How Companies Can Overcome Challenges with Recent Grad Hires

A recent study by Intelligent.com found that one in six companies hesitate to hire recent graduates due to gaps in key soft skills, including communication, adaptability, and problem-solving. While academic institutions often focus on technical proficiency, many hiring organizations find that graduates lack the essential soft skills required to thrive in professional environments. Employers report that graduates often struggle with poor communication skills, difficulty adapting to dynamic workplaces, challenges in receiving and acting on feedback, and insufficient problem-solving abilities. 

OnDemand Webinar: Cultivating Follower Trust: Are All Leader Behaviors Equally Influential?

What key leadership behaviors are most effective in cultivating follower trust? In this webinar, we will discuss breakthrough research that considers three leadership behaviors and the role each plays in follower trust: Personal Leadership, Relational Leadership and Contextual Leadership. Though each leadership behavior is  important, one is more effective in cultivating follower trust and influencing effectiveness of other behaviors.

Robin Williams and the Timeless Lessons of SOCIAL STYLE®

In the late 1970s, a unique training video was created, featuring the remarkable actor and comedian Robin Williams portraying a variety of SOCIAL STYLE characters. This project was a collaboration between HP and Wilson Learning, a TRACOM reseller at the time. Before Williams became a household name with his role in ABC’s comedy series Mork and Mindy, he was hired for this commercial training video, showcasing his incredible creativity, talent and signature rainbow suspenders.

Neurodiversity: How is it Related to SOCIAL STYLE®?

Creating neurodiverse teams is becoming more common in organizations, and for the right reasons: there’s going to be many more neurodivergent people in the future workplace and working effectively with one another’s unique strengths will benefit companies. As evidence of this shift, many of the largest and most forward-looking organizations, including some of TRACOM’s clients, have signed on to the Neurodiversity @ Work Employer Round Table, a nonprofit resource to promote disability workplace inclusion, pledging to hire and develop more neurodivergent people.

Elevating Executive Performance: Leveraging the SOCIAL STYLE Model™

The SOCIAL STYLE Model™, a powerful tool explored in a recent LinkedIn article by industrial psychologist Hayley Walton, offers a framework for elevating executive performance through improved interpersonal communication. This model, developed by TRACOM Group, classifies individuals into four SOCIAL STYLEs: Analytical, Driving, Expressive, and Amiable.