“The power of SOCIAL STYLE is realizing that there are people out there that have different preferences in how they like to think, how they like to receive information and how they like to communicate.”
“The ultimate power of SOCIAL STYLE is something called Versatility. Versatility is really all about, ‘Do I take the time and energy to think about how the other person will respond to me, and do I adjust my behavior to something that they’re going to find most acceptable, most useful?’ In other words, am I meeting their behavioral preference needs and what they have?”
—David Collins, President & CEO, TRACOM Group